Baxter’s Highland Village – Architecture, Branding and Master Plan

Founded in 1868, the Baxters Company remains a family business today. Bringing the history and heritage into the present, images of the Baxter’s company are brought to life with modern materiality and exhibition design process. This project emphasizes an educational user experience, both throughout the site and within the buildings and its amenities, all the while making the rich Baxters history “come alive” through out the site and context.

Designed in collaboration with the SC COLLECTIVE